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Showing posts from February, 2025

7 Surprising Places to Find New Donors (That You're Overlooking)

  7 Surprising Places to Find New Donors (That You're Overlooking) Finding new donors can feel like an uphill battle, but what if you’re sitting on hidden opportunities? Many fundraisers overlook some of the best places to find new supporters. The good news? You don’t have to look far—your next major donor might be closer than you think! Here are seven surprising places to find new donors and how to take action today. 1. Your Current Donors' Networks Your existing donors already believe in your mission. Chances are, they know others who would too! Action Item: Start a simple referral campaign. Ask your donors, “Who else do you know that might want to learn about our mission?” Provide an easy way for them to introduce you, like a shareable email template or a special event where they can bring a friend. 2. Your Social Media Followers (Even the Quiet Ones!) Not everyone who follows you on social media is already donating—but they’re interested. Some just need a little nudge. Act...

The Struggles of a Fundraiser: My Honest Story

  Fundraising isn’t for the faint of heart. It’s a journey filled with passion, persistence, and plenty of challenges. When I founded the American Dream Center in 2017, I had no idea just how difficult raising funds would be. I believed in our mission wholeheartedly, but belief alone doesn’t pay the bills. The Hardest Part: Finding and Keeping Donors One of the biggest struggles I faced as a fundraiser was finding new donors. At first, it felt like shouting into the void—reaching out to people who had never heard of our organization, hoping they’d catch the vision and decide to support us. Even when I found donors who resonated with our cause, keeping them engaged was a whole new challenge. Donors have so many options for where to give, and if we don’t nurture those relationships, they move on. I had to learn—sometimes the hard way—that fundraising isn’t just about asking for money. It’s about building long-term connections and showing people that their giving truly makes a diffe...